Investor Alert

New York Markets Open in:

press release

June 22, 2020, 8:57 a.m. EDT

EMP Makes Investment in Kids Coding Franchisor Code Ninjas

ATLANTA, June 22, 2020 /PRNewswire/ --  Eagle Merchant Partners  (EMP), an Atlanta-based private equity firm specializing in consumer, franchise and industrial opportunities, has acquired an equity stake in Code Ninjas , the world's largest and fastest-growing coding franchise system for kids.

The investment comes fresh off the heels of the firm's successful exit of Chicken Salad Chick , which it acquired in 2015 and helped realize a seven-fold increase in system sales, and United PF Partners , the largest franchisee in the Planet Fitness system. Code Ninjas is EMP's fourth franchise investment.

"Eagle Merchant Partners pursues rapidly growing franchise businesses that can successfully leverage a capital infusion to get to the next level," said Stockton Croft , Partner, Eagle Merchant Partners. "Code Ninjas is a proven system, teaching children how to code in a supervised and collaborative environment. The kids are having fun and learning, transferring their passion for video games into skills that will serve them for the rest of their lives." 

Code Ninjas offers a variety of coding programs, from the drop-in CREATE program with a martial arts-inspired belt system, to in-person and virtual camps featuring topics like robotics and game building. Code Ninjas keeps kids excited and engaged while gaining life-changing skills, with hundreds of locations across the United States, Canada, and the United Kingdom. David Graham founded the company in 2016 and started franchising in 2017, growing to 240 units in just three years. 

"Code Ninjas is excited to partner with Eagle Merchant Partners during this critical time in our growth," Graham said. "Their experience and expertise will be invaluable as we continue to thrive at the forefront of the edutainment industry by giving kids the tools for a successful future in the modern world."

Meg Montague of The McLean Group represented Code Ninjas on this transaction.

Media Contact
Thornton Kennedy

View original content: http://www.prnewswire.com/news-releases/emp-makes-investment-in-kids-coding-franchisor-code-ninjas-301080542.html

SOURCE Eagle Merchant Partners


Is there a problem with this press release? Contact the source provider Comtex at editorial@comtex.com. You can also contact MarketWatch Customer Service via our Customer Center.

Copyright (C) 2020 PR Newswire. All rights reserved

Link to MarketWatch's Slice.