By Steve Goldstein
Social-media users had a furious reaction to the idea presented by an American executive of Chinese internet giant Alibaba /zigman2/quotes/201948298/composite BABA +3.46% for individuals to track their personal carbon footprint.
“We’re developing, through technology, an ability for consumers to measure their whole carbon footprint,” said J. Michael Evans, president of Alibaba Group USA, on a panel on responsible consumption.
“What does that mean? Where they are traveling. How they are traveling. What are they eating. What they are consuming on the platform.”
A clip of the video generated a furious response, predominately, but not exclusively, from the right.