By Callum Keown
Shares in Logitech and Sonos fell on Tuesday as Apple /zigman2/quotes/202934861/composite AAPL -3.48% stopped selling its rivals’ headphones and audio products ahead of a potential launch.
Employees at Apple’s retail stores have also been told to remove third-party audio products from the shelves, as it prepares to launch its own new products, Bloomberg first reported .
In April, the news outlet reported that Apple was working on high-end over-the-ear wireless headphones to add to its product lineup.
Swiss-listed consumer electronics maker Logitech /zigman2/quotes/204771595/delayed CH:LOGN -1.73% was the sharpest faller on the pan-European Stoxx 600 /zigman2/quotes/210599654/delayed XX:SXXP -0.47% index, after its Ultimate Ears speakers seemingly disappeared from Apple’s website.
Webpages that had previously displayed the company’s products, as recently as Sept. 13 according to Google cached pages, now show the message: “There are no products available that fit the selection you requested.”
Sonos /zigman2/quotes/200589226/composite SONO -1.95% and Bose products are also no longer available on the tech giant’s website. Sonos stock fell more than 3% in early U.S. trading.
An Apple spokesperson confirmed to MarketWatch that the products have been taken off sale in stores and online.
Apple’s own products, including AirPods and those of its subsidiary Beats, remain available on its website.
Logitech said it was unable to comment, while Sonos and Bose have also been approached for comment.