Jul 03, 2020 (Market Insight Reports) -- Selbyville, Delaware According to Market Study Report, Loyalty Management Market provides a comprehensive analysis of the Loyalty Management market segments, including their dynamics, size, growth, competitive landscape, and emerging opportunities of industry. This report also provides market landscape and market share information in the Loyalty Management market.
According to this study, over the next five years the Loyalty Management market will register a 17.5% CAGR in terms of revenue, the global market size will reach US$ 4352.7 million by 2024, from US$ 2280.3 million in 2019. In particular, this report presents the global revenue market share of key companies in Loyalty Management business, shared in Chapter 3.
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Loyalty management deals with designing of rewards to consumers for past purchase as well as provides them incentives with an objective to make future purchase. Rewards program aims at providing strong value to the customers followed by improved customer penetration, cross selling and retention.
America has the largest global sales in Loyalty Management market, while the Europe is the second sales volume market for Loyalty Management in 2018.
In the industry, Alliance Data Systems Corporation profits most in 2018 and recent years, while Oracle Corporation and IBM Corporation ranked 2 and 3. The market share of them is 39.65%, 11.12% and 9.48% in 2018.The gap of market share is keep on enlarged due to different strategy.
Despite the presence of competition problems, due to the clear global recovery trend, investors are still optimistic about this area, in future still more new investment will enter into the field. Technology and cost are two major problems.
This report presents a comprehensive overview, market shares and growth opportunities of Loyalty Management market by product type, application, key companies and key regions.
This study considers the Loyalty Management value generated from the sales of the following segments:
Segmentation by product type:
Segmentation by application:
Travel & Hospitality
Consumer Goods & Retail
The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report:
Alliance Data Systems Corporation
Bond Brand Loyalty
Maritz Holdings Inc.