Investor Alert

New York Markets Open in:

The Wall Street Journal Archives | Email alerts

July 8, 2020, 8:40 a.m. EDT

Brooks Brothers files for bankruptcy, as coronavirus and casual Fridays take a toll

The 202-year-old maker of business suits, and one of the last with U.S. factories, joins other apparel brands in bankruptcy court

Watchlist Relevance

Want to see how this story relates to your watchlist?

Just add items to create a watchlist now:

  • X
    J.C. Penney Co. Inc. (JCP)
  • X
    Chesapeake Energy Corp. (CHKAQ)

or Cancel Already have a watchlist? Log In

By Suzanne Kapner and Soma Biswas

Getty Images

Brooks Brothers, which dressed the American business class in pinstripes for more than 200 years, survived two world wars and a shift to casual dressing. But it was no match for the coronavirus pandemic.

The closely held company, which is owned by Italian businessman Claudio Del Vecchio, filed for bankruptcy protection in Wilmington, Del., on Wednesday. One of the few brands to make clothes domestically, it warned in June that it could close its three U.S. factories. It operates roughly 250 North America stores.

Brooks Brothers joins a parade of U.S. retailers seeking relief in bankruptcy court since March, including Neiman Marcus Group Inc., J.Crew Group Inc. and J.C. Penney Co. /zigman2/quotes/207971682/delayed DE:JCP +0.37% . Economic fallout from COVID-19 has also pushed high-profile companies in other industries into bankruptcy, including Hertz Global Holdings Inc. and Chesapeake Energy Corp. /zigman2/quotes/201364537/composite CHKAQ +34.23%

Brooks Brothers was facing challenges before the health crisis forced nonessential retailers to temporarily close their stores. U.S. corporations had turned increasingly casual, and fewer men were buying suits. Once people started sheltering at home, they turned to even more casual attire such as sweatpants. As people begin to head back to the office, it isn’t known whether they will return to a more formal way of dressing.

An expanded version of this report appears at WSJ.com .

Click to Play

How J.C. Penney Fell From the Top of Retail

J.C. Penney rose to prominence as a national retailer by dressing the middle class for over a century. But analysts say the retailer’s costly shifting strategies have failed to attract the modern middle-class customer, leading the company to declare bankruptcy. PHOTO: RICHARD B. LEVINE/LEVINE ROBERTS/ZUMA PRESS

Most popular at WSJ.com:

How exactly do you catch COVID-19? There is a growing consensus

Trump moves to pull U.S. out of WHO in midst of pandemic

DE : Germany: Frankfurt
+0.0003 +0.37%
Volume: 1,000
Jan. 22, 2021 11:07a
P/E Ratio
Dividend Yield
Market Cap
Rev. per Employee
US : U.S.: OTC
$ 4.00
+1.02 +34.23%
Volume: 1.27M
Jan. 21, 2021 3:59p
P/E Ratio
Dividend Yield
Market Cap
$29.15 million
Rev. per Employee

This Story has 0 Comments
Be the first to comment
More News In

Story Conversation

Commenting FAQs »
Link to MarketWatch's Slice.