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Jan. 4, 2017, 11:33 p.m. EST

CES 2017: Audi, Nvidia unveil plan for self-driving car

Partnership hopes vehicle will be on the road in 2020

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By Tim Higgins


AFP/Getty Images
The Audi-Nvidia partnership is an expansion of the companies’ work to introduce an Audi A8 semiautonomous system later this year.

LAS VEGAS — Audi AG /zigman2/quotes/207972355/delayed DE:NSU +0.63%   is joining with Nvidia Corp. /zigman2/quotes/200467500/composite NVDA +0.96%   in the race among auto makers and tech companies to bring a fully self-driving car to market.

The luxury car unit of Volkswagen AG /zigman2/quotes/206736865/delayed DE:VOW +0.34%   said Wednesday it forged a partnership with the chip maker to develop a vehicle for the road in 2020.

The announcement came on the eve of CES 2017, a technology expo in Las Vegas packed with auto makers and automotive suppliers demonstrating their efforts to create self-driving vehicles.

The Audi-Nvidia partnership is an expansion of the companies’ work to introduce an Audi A8 semiautonomous system later this year called the traffic jam pilot, which will allow a driver to hand off control of the vehicle at speeds of up to 35 miles an hour in certain conditions, according to the auto maker. The system uses Nvidia hardware and software.

An expanded version of this report appears on WSJ.com.

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