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Jan. 14, 2021, 8:48 a.m. EST

Growth in the Digital Rights Management Space Leads to Market Opportunities

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Jan 14, 2021 (Financial News Media via COMTEX) -- FN Media Group Presents Microsmallcap.com Market Commentary

New York, NY - January 14, 2021 -A volatile global economy and a rapidly growing digital content space are inflaming the need for comprehensive and responsible services that protect digital property in order to keep the creation of digital video, games, music, and other types of content financially viable. The global market for digital rights management services is set to reach $8.77 billion by 2026, creating a significant profit opportunity for companies in the digital content space. Some of the top tech and media companies in the world, like Amazon.com Inc /zigman2/quotes/210331248/composite AMZN +1.17% , Alphabet Inc /zigman2/quotes/205453964/composite GOOG +0.27% , Adobe Inc /zigman2/quotes/200389143/composite ADBE +0.11% , Sony Corp /zigman2/quotes/208567357/composite SNE -1.19% , and BBTV /zigman2/quotes/222213019/delayed CA:BBTV -0.34% , are seeing huge returns from services that help content creators protect and manage their intellectual property.

BBTV Makes Rights Management Simple for Influencers and Media Companies

BBTV /zigman2/quotes/222213019/delayed CA:BBTV -0.34% is a Vancouver-based digital media company that specializes in using a range of technology solutions to help content creators, from influencers to media companies, grow their viewership and drive revenue. The company's list of clients includes major names like Sony Pictures, Paramount, Viacom, and the NBA, as well as major digital influencers with follower counts in the tens of millions. BBTV is the second largest worldwide video property behind only Google, drawing in over 600 million unique viewers this past August alone across the top 12 countries, according to Comscore.

As part of its comprehensive solution for content creators, BBTV offers its clients a wide range of technology-based tools and services to help content creators drive visibility while taking control of their brands and intellectual property. Central to this is BBTV's suite of proprietary technology tools for content optimization, discovery, management, distribution, and monetization.

One of BBTV's tech solutions helps with content management. BBTV's tool for managing digital rights puts control of IP back in content creators' hands, tracking and identifying fan-uploaded content associated with the creators' brands and intellectual property. The solution also provides content creators with insights and options on how to respond to third-party content that uses their IP, including claiming and monetization options. This solution is part of BBTV's 'Plus' suite of services. In aggregate, BBTV’s Plus solutions generated $35 million in revenue for the company in 2019. With the market for digital rights management set to more than double by 2026, BBTV's content management solutions could become an even bigger revenue driver for the company.

Tech Giants Invest in Digital Rights Management

Anywhere digital content is distributed, it is vitally important for content creators to have means of managing and maintaining control over their intellectual property. The biggest tech companies in the world are implementing rights management over a broad range of digital media.

Alphabet Inc /zigman2/quotes/205453964/composite GOOG +0.27% owns and operates Widevine, a leading DRM solution that provides the capability to license, securely distribute, and protect playback of content on consumer devices. Widevine is used by major content streaming platforms like Netflix and Hulu, as well as the Google Chrome and Firefox web browsers.

Adobe Inc /zigman2/quotes/200389143/composite ADBE +0.11% is a market leader in digital rights management for ebooks and PDFs. The company's proprietary EditionGuard platform lets users securely publish and distribute and monetize ebook content like novels, textbooks, and more with protection from unauthorized copying. The platform uses technology from Adobe Content Server, which is used by major tech firms and book retailers.

As one of the largest distributors of digital content in the world, Amazon.com Inc /zigman2/quotes/210331248/composite AMZN +1.17% is heavily invested in digital rights management. The company bought digital rights management company Mobipocket in 2005, and while Amazon shuttered Mobipocket in 2016, the company still uses Mobipocket's encryption technology for its Kindle products.

In 2018, Sony Corp /zigman2/quotes/208567357/composite SNE -1.19% announced that the company was developing a digital rights management system that utilizes blockchain technology to process rights-related information. The company said it intended to use the system for protection of electronic textbooks and other educational content, music, films, VR content, and ebooks for its Sony Global Education products.

Digital content is a multi-billion dollar space, whether it's entertainment and influencer content on platforms like YouTube, educational materials like e-textbooks, or enterprise material. Like any other asset, this content needs to be managed properly in order to get the most out of it, creating an enormous opportunity for leaders in the digital content space like BBTV.

Click here to find out more about BBTV.

Disclaimer: Microsmallcap.com (MSC) is the source of the Article and content set forth above. References to any issuer other than the profiled issuer are intended solely to identify industry participants and do not constitute an endorsement of any issuer and do not constitute a comparison to the profiled issuer. FN Media Group (FNM) is a third-party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. FNM is NOT affiliated with MSC or any company mentioned herein. The commentary, views and opinions expressed in this release by MSC are solely those of MSC and are not shared by and do not reflect in any manner the views or opinions of FNM. Readers of this Article and content agree that they cannot and will not seek to hold liable MSC and FNM for any investment decisions by their readers or subscribers. MSC and FNM and their respective affiliated companies are a news dissemination and financial marketing solutions provider and are NOT registered broker-dealers/analysts/investment advisers, hold no investment licenses and may NOT sell, offer to sell or offer to buy any security.

/zigman2/quotes/210331248/composite
US : U.S.: Nasdaq
$ 3,092.93
+35.77 +1.17%
Volume: 4.28M
Feb. 26, 2021 4:00p
P/E Ratio
74.08
Dividend Yield
N/A
Market Cap
$1557.49 billion
Rev. per Employee
$297,430
loading...
/zigman2/quotes/205453964/composite
US : U.S.: Nasdaq
$ 2,036.86
+5.50 +0.27%
Volume: 2.08M
Feb. 26, 2021 4:00p
P/E Ratio
35.72
Dividend Yield
N/A
Market Cap
$1367.94 billion
Rev. per Employee
$1.35M
loading...
/zigman2/quotes/200389143/composite
US : U.S.: Nasdaq
$ 459.67
+0.51 +0.11%
Volume: 3.15M
Feb. 26, 2021 4:00p
P/E Ratio
42.39
Dividend Yield
N/A
Market Cap
$220.04 billion
Rev. per Employee
$571,371
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/zigman2/quotes/208567357/composite
US : U.S.: NYSE
$ 105.81
-1.27 -1.19%
Volume: 1.00M
Feb. 26, 2021 4:00p
P/E Ratio
12.99
Dividend Yield
0.33%
Market Cap
$129.05 billion
Rev. per Employee
$678,337
loading...
/zigman2/quotes/222213019/delayed
CA : Canada: Toronto
$ 11.56
-0.04 -0.34%
Volume: 117,177
Feb. 26, 2021 5:40p
P/E Ratio
N/A
Dividend Yield
N/A
Market Cap
$237.08 million
Rev. per Employee
N/A
loading...
/zigman2/quotes/222213019/delayed
CA : Canada: Toronto
$ 11.56
-0.04 -0.34%
Volume: 117,177
Feb. 26, 2021 5:40p
P/E Ratio
N/A
Dividend Yield
N/A
Market Cap
$237.08 million
Rev. per Employee
N/A
loading...
/zigman2/quotes/205453964/composite
US : U.S.: Nasdaq
$ 2,036.86
+5.50 +0.27%
Volume: 2.08M
Feb. 26, 2021 4:00p
P/E Ratio
35.72
Dividend Yield
N/A
Market Cap
$1367.94 billion
Rev. per Employee
$1.35M
loading...
/zigman2/quotes/200389143/composite
US : U.S.: Nasdaq
$ 459.67
+0.51 +0.11%
Volume: 3.15M
Feb. 26, 2021 4:00p
P/E Ratio
42.39
Dividend Yield
N/A
Market Cap
$220.04 billion
Rev. per Employee
$571,371
loading...
/zigman2/quotes/210331248/composite
US : U.S.: Nasdaq
$ 3,092.93
+35.77 +1.17%
Volume: 4.28M
Feb. 26, 2021 4:00p
P/E Ratio
74.08
Dividend Yield
N/A
Market Cap
$1557.49 billion
Rev. per Employee
$297,430
loading...
/zigman2/quotes/208567357/composite
US : U.S.: NYSE
$ 105.81
-1.27 -1.19%
Volume: 1.00M
Feb. 26, 2021 4:00p
P/E Ratio
12.99
Dividend Yield
0.33%
Market Cap
$129.05 billion
Rev. per Employee
$678,337
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