Jan 21, 2020 (AmericaNewsHour) -- RTD coffee remained a niche product in 2019, but offers growth potential as consumers lead increasingly busy lifestyles. This is especially notable in Lima, which sees increasing traffic congestion, leading to longer travel times, resulting in consumers having less time and needing more products suitable for on-the-go consumption and which give them a boost. The increasing purchasing power of Peruvians, and a trend towards premiumisation of consumption, have driven the expansion of Starbucks in…
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RTD Coffee in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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