Shares of Walt Disney and Nike are trading higher Wednesday afternoon, propelling the Dow Jones Industrial Average into positive territory. Shares of Walt Disney /zigman2/quotes/203410047/composite DIS +1.44% and Nike /zigman2/quotes/203439053/composite NKE +3.09% are contributing about 25% of the index's intraday rally, as the Dow /zigman2/quotes/210598065/realtime DJIA +0.52% was most recently trading 85 points (0.3%) higher. Walt Disney's shares are up $7.54 (5.4%) while those of Nike are up $1.94 (2.2%), combining for a roughly 64-point boost for the Dow. Procter & Gamble /zigman2/quotes/202894679/composite PG +0.91% , Coca-Cola /zigman2/quotes/209159848/composite KO +1.16% , and Chevron /zigman2/quotes/205871374/composite CVX -1.01% are also contributing significantly to the gain. A $1 move in any one of the 30 components of the benchmark results in a 6.78-point swing.