Shares of Alliance Data Systems Corp. /zigman2/quotes/205162001/composite ADS +1.02% shed 2.56% to $96.47 Friday, on what proved to be an all-around dismal trading session for the stock market, with the S&P 500 Index /zigman2/quotes/210599714/realtime SPX +0.37% falling 0.91% to 4,432.99 and Dow Jones Industrial Average /zigman2/quotes/210598065/realtime DJIA +0.43% falling 0.48% to 34,584.88. The stock's fall snapped a two-day winning streak. Alliance Data Systems Corp. closed $31.69 below its 52-week high ($128.16), which the company reached on June 2nd.
The stock underperformed when compared to some of its competitors Friday, as Fidelity National Information Services Inc. /zigman2/quotes/207166559/composite FIS +0.46% fell 1.33% to $123.73, Fiserv Inc. /zigman2/quotes/204817680/composite FISV -1.06% rose 0.06% to $108.62, and Global Payments Inc. /zigman2/quotes/201234787/composite GPN +0.20% fell 1.20% to $162.03. Trading volume (822,314) eclipsed its 50-day average volume of 665,131.