The growing understanding of hair care products among both men and women is boosting the demand for hair care products. Hair colour would be in high demand as a result of the current fashion trend. There are several brands available in the market, which will drive the market. As consumers prefer natural or herbal products, natural hair care products are expected to dominate the market. The increased hair issue around the world is improving the hair care industry. The growing hair-related problems and fashion industry trends are expected to drive the demand in the coming years. Furthermore, increased global penetration of salon services and an increase in demand for professional products are expected to fuel the market in the forecast period. Also, technological advancements in food manufacturing are expected to fuel the market during the forecasted years.
As consumer income in this area rises, Asia Pacific is expected to hold the largest share of the market during the forecast period. The growing fashion trend and influence of the western lifestyle in this area is boosting the demand for hair care products. According to estimates, India has the largest market share for hair oil products. India has the most hair oil products on the market. China is also projected to have the highest CAGR during the forecast period because Chinese women are very beauty conscious, spending more than 40% of their earnings on beauty care items. The fact that China has the world's largest ageing population is boosting the demand for hair colour products.
Key Market Players
The major players in the market are Henkel AG & Company, KGaA, Kao Corporation, L'Oreal S.A., Procter & Gamble, /zigman2/quotes/202894679/composite PG +1.44% , Unilever and few others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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