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Dec. 2, 2021, 10:31 a.m. EST

Taco Bell taps Nike exec for brand leadership role

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By Tonya Garcia

Taco Bell announced Thursday that it has tapped Sean Tresvant to be the fast-food chain's chief brand officer, effective Jan. 10, 2022. Tresvant was previously the chief marketing officer for Nike Inc.'s /zigman2/quotes/203439053/composite NKE -0.21% Jordan brand. In this role, he worked on the "Last Dance" documentary and helped with a Fortnite activation. Taco Bell is part of the Yum Brands Inc. /zigman2/quotes/209029767/composite YUM +0.12% portfolio. Yum stock has gained 16% for the year to date while the S&P 500 index /zigman2/quotes/210599714/realtime SPX +0.56% is up 21.4% for the period.

/zigman2/quotes/203439053/composite
US : U.S.: NYSE
$ 120.71
-0.26 -0.21%
Volume: 6.16M
March 24, 2023 4:00p
P/E Ratio
34.84
Dividend Yield
1.13%
Market Cap
$187.58 billion
Rev. per Employee
$640,329
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/zigman2/quotes/209029767/composite
US : U.S.: NYSE
$ 127.83
+0.15 +0.12%
Volume: 1.19M
March 24, 2023 4:03p
P/E Ratio
27.99
Dividend Yield
1.89%
Market Cap
$35.76 billion
Rev. per Employee
$190,056
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/zigman2/quotes/210599714/realtime
US : S&P US
3,970.99
+22.27 +0.56%
Volume: 0.00
March 24, 2023 5:02p
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